Kidrise X ViuTV TV series "Counter Starting Line 2"
ViuTV cooperates with Hong Kong educational toy brand "Kidrise" for the first time
Kidrise is honored to be invited by ViuTV to sponsor the filming of the TV series "Anti-Starting Line Alliance 2". Our STEM educational toys will be seen in the scenes of the TV series "Leyouyou Happy Learning Campus" and "Martin Room". Please support us!
In Hong Kong's fast-paced and competitive society, parents are often faced with the challenge of balancing education and their children's happiness.
Kidrise recognizes this and is committed to providing children with a more relaxed and enjoyable learning environment through its innovative STEM educational toys. This educational concept coincides with the theme of ViuTV's new drama "Counter Starting Line 2", which is also an important reason why Kidrise decided to sponsor the drama.
"Anti-Starting Line Alliance 2" is a TV series that reflects contemporary family and education issues. It explores the freedom and pressure of family education, and how to adhere to one's own educational philosophy in a social atmosphere of constant comparison. Kidrise believes that by displaying its educational toys in the drama, it can not only increase brand exposure, but more importantly, promote a healthier and more balanced education method.
In the play, the audience will see Kidrise's STEM toys in scenes such as "Le You You Happy Learning Campus" and "Martin's Room". These toys not only enrich the visuals of the series, but also symbolize Kidrise’s commitment to education: making learning fun and encouraging children to explore and create.
Kidrise hopes that through this collaboration, it can inspire parents and educators to reflect on how to be better role models for their children and how to find the balance between freedom and pressure in family education. Kidrise firmly believes that every child should have the opportunity to grow in a stress-free environment and have the right to enjoy learning.
This is not only a commercial sponsorship, but also a dissemination of educational concepts. Kidrise hopes to use the platform of "Anti-Starting Line Alliance 2" to spread a message to Hong Kong society: education should not be a source of stress, but should be the cornerstone of children's happy growth. This is Kidrise’s mission and our commitment to the future.
Everyone remember to watch on time:
First broadcast channel: ViuTV (99 channels)
Broadcast date: August 12, 2024 - August 30, 2024 Broadcast time: Monday to Friday 21:30 - 22:30
Kidrise brand concept
STEM education is a regular subject that children must learn. Nowadays, learning is mainly concentrated in school classrooms, and the meaning of toys is only for fun. In fact, toys are not just toys, they are also children’s favorite learning tools. This time Kidrise cooperates with ViuTV, hoping to bring this message to everyone - children learn while "playing" with STEM toys, so that learning is not only framed in school curriculum, but can also be learned while playing, and all-round development can be achieved .